As the Team Leadership Conference Speaker for Petsmart Jeremy utilized breakthrough innovation tactics featured in his award-winning book, Exploiting Chaos. Focusing on enhancing Petsmart's message, product and making their services more viral, Gutsche presented engaging anecdotes and business cases that illustrated the important ingredients necessary for success in the retail industry and pet industry. Following the presentation of his speech, Jeremy gave a workshop for the conference's participants where he did hands-on exercises with the company's team to allow them to make sense of all the noise and spot some meaningful trends within their industry and outside of it.
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