As the Hospitality Conference Speaker, Jeremy Gutsche discussed innovation based on a variety of examples and anecdotes from his award-winning book. He illuminated the opportunities for a business to develop and reinvent during periods of economic recession. Throughout these times, many companies avoid taking risks because they assume customers are not interested in new products or ideas. However, Jeremy explained how by examining various trends and patterns, companies can still move forward and even profit during these moments of uncertainty. Gutsche is the founder of TrendHunter.com, the largest trend-spotting website in the world. As the Hospitality Conference Speaker, he discussed certain patterns within the industry, and emerging developments that attendees could use to help generate further own ideas.
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