The CEO of cutting-edge company Trend Hunter shares how to create a culture of innovation during his 2016 management innovation keynote. Jeremy Gutsche’s business experience began in finance and evolved into an entrepreneurial approach, made successful by employing active strategies that counter conservative instincts.
Referencing lessons from his New York Times bestselling book, ‘Better and Faster: The Proven Path to Unstoppable Ideas,’ Gutsche walks the audience through the common neurological traps that hinder innovative ideation. Protectiveness, complacency, and repetition should be avoided, in favor of instincts like insatiability, curiosity and the willingness to destroy. A culture founded on the former three qualities enables a company to keep up with the evolution of consumers and our accelerating manmade environment. This 2016 management innovation keynote promotes true agility and adaptation and focuses on the seizing of every opportunity.
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