PRSM 2012 National Conference
Retail Keynote

During Jeremy Gutsche’s Retail Innovation Speech, he discusses how businesses can gain insight from various developments happening outside their industry. When one looks beyond the immediate products and campaigns happening around them, inspiration can be found in the most unexpected places. This can then lead to creativity and forward-thinking ideas, allowing companies to break from traditional thought and incite innovation. Jeremy Gutsche encourages individuals and companies as a whole to develop this innovative mentality, which eventually leads to cutting-edge ideas. Gutsche is the founder of TrendHunter.com, the world’s largest trend-spotting website. He believes that companies can find inspiration in chaos, and stay ahead of the competition with this attitude.