As the founder of TrendHunter.com, Jeremy Gutsche knows exactly how viral ideas are made, and how to make them stick in the minds of consumers. His Communications Innovation Keynote dives into the types of messages that effectively reach an audience. Jeremy is exposed on a daily basis to hundreds of trends that either spark consumer fascination, of fall short for a variety of reasons. With this knowledge, Jeremy explains how a business can create successful advertising campaigns, and achieve not just an emotional, but a cultural connection with consumers too. Pushing these boundaries is key to having your message heard, and any communications and advertising agency would benefit from hearing about the key ingredients to a successful campaign or ad.
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