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Trend HuntingTrend Hunting is Jeremy Gutsche's creativity keynote speech. If you are looking for a way to kick start your creativity conference or creativity workshop, contact Jeremy to customize this for your group. 
Creativity -
When people think of trends, they trend to think of macro influences like: eco, consolidation, web 2.0 and aging boomers. But everyone knows these, so they don’t help your innovation process. Trend Hunting involves the methodical approach to identifying clusters of opportunity that are meaningful for your specific problem. By leveraging cutting edge techniques, innovators can leverage viral trends to generate ideas, stimulate creativity and ultimately unlock cool.
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